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D’Decor Brand Activation

D’Decor Activation– - Enhanced Brand Communication by bringing the TVC alive at Activation

Quick recall value delivered with our modular backlit solution for D'Decor brand activation at multiplexes.

CHALLENGE ACCEPTED:

  • To showcase D’Decor Blinds as a recognized product range in India
  • A sturdy structure with no maintenance required
  • To plan, design and execute the entire project within a limited budget
  • A 6 feet Kiosk cut-out imposed a space constraint that had to be addressed efficiently
  • Effective and quick brand recall value was a must
  • Communicating a 3D experience through 2D solutions
D’Decor Activation at Multiplexes
D’Decor Brand Activation at Multiplexes

ENGAGED:

  • LuminyTM Modular Backlit Solution provided easy setup within a given timeline
  • The portable modular structure of the structure facilitated tool-less setup
  • Ideation, space design and entire project execution and management
  • Faultless implementation across venues offered consistent brand communication at multiple locations
  • The brand activation concept brought the D’Decor ad campaign alive through product displays ensuring quick recall value

SCALE:

  • Insta provided Luminy Modular Backlit Solution for D’Decor Brand Activation at Multiplexes for Pan India

RESULT:

  • The brand activation at Pan India Multiplexes ensured effective communication ensuring that the aesthetics, look and feel of the solution complement the ad campaign of D’Decor.

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